Trade Representation

Historically, ties between Africa and Asia are not new. For centuries, there was considerable migration and commerce among societies on opposite sides of the Indian Ocean. Trade and other economic relations between Africa and Asia existed long before colonialism. To African exporters, Asia is an enormous market that they have only begun to tap. Asian businesses, in turn, are beginning to more systematically explore how they can sell their goods in Africa, especially in countries where economic growth has been strong. Gen Senegal is fully aware that Trade relations between the two continents are therefore driven by a dynamic of mutual interest. That is the reason why we are ready to assist Companies in developing their business either in Asia or in Africa. The company offers Asian companies the opportunity to develop their activities in Africa with the help and expertise of a company well connected to the resources of the selected geographical area. We hope that the bridge will boost Africa's economic growth by offering a large consumer market.